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Campaigns & Automation

Your list is your most valuable asset.

We turn your email list into your highest-ROI marketing channel — with beautifully designed campaigns, smart automation sequences and data-driven strategy that keeps subscribers engaged and buying.

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What Is Email Marketing

The channel with the highest ROI. highest ROI.

Email marketing delivers $42 for every $1 spent — making it the highest-ROI digital marketing channel available. But most businesses either don't have a strategy, send generic blasts, or have abandoned their list entirely.

We build sophisticated email marketing systems — from welcome sequences that convert new subscribers into customers, to re-engagement campaigns that bring cold leads back to life. Every email is designed, written and optimised with one goal: to drive action.

Campaign Design Automation Sequences List Segmentation A/B Testing Klaviyo & Mailchimp Analytics
Types of Email Marketing

Every type of email. Done right.

We build and manage every type of email — from one-time campaigns to fully automated lifecycle sequences that work 24/7.

01
Campaign Emails
Regular email campaigns sent to your list — newsletters, product launches, promotions, announcements and seasonal campaigns. We design, write and manage each send — with full performance reporting after every campaign.
Newsletter Design Promotional Campaigns Product Launches Seasonal Campaigns
Campaign Emails
02
Automation Sequences
Email sequences that trigger automatically based on subscriber behaviour — welcome series, abandoned cart, post-purchase, win-back and lead nurture flows. Once built, they work 24/7, converting and retaining customers without any manual effort.
Welcome Series Abandoned Cart Post-Purchase Win-Back Flows
Automation Sequences
03
List Growth & Segmentation
A bigger, better-segmented list means more revenue from every email. We build lead capture strategies to grow your list organically, then segment it by behaviour, purchase history and engagement so every subscriber gets the right message at the right time.
Lead Magnets Pop-up Strategy List Segmentation List Hygiene
List Growth & Segmentation
What's Included

A full email marketing operation. operation.

Everything from strategy and design to automation and reporting — we handle your entire email marketing function in-house.

🎯
Email Strategy & Calendar
A bespoke email marketing strategy and content calendar — defining your sequences, campaign schedule, segmentation approach and goals before we send a single email.
✉️
Email Design & Copywriting
Beautifully designed, on-brand email templates with compelling copy — written to engage, build trust and drive clicks. Every email designed and written in-house.
Automation Flow Build
Complete build-out of your automation sequences in Klaviyo, Mailchimp or your platform of choice — welcome series, abandoned cart, post-purchase and more.
👥
List Growth & Segmentation
Pop-up strategy, lead magnet creation and list segmentation by behaviour, purchase history and engagement — so the right subscribers get the right emails.
🔬
A/B Testing
Continuous testing of subject lines, send times, content and CTAs — systematically improving open rates, click rates and conversions every month.
📊
Monthly Reporting
Clear monthly reports covering open rates, click rates, revenue attributed, unsubscribes and list growth — plus a strategy call to review and plan the next month.
Our Process

How we build your email engine.

A structured setup process that gets your email marketing working fast — with ongoing management and optimisation that compounds results month over month.

01
Audit & Strategy
We audit your current email setup, analyse your list health and build a comprehensive strategy — defining your sequences, campaign cadence and segmentation approach.
Week 1
02
Platform Setup & Integration
We configure your email platform (Klaviyo, Mailchimp or ActiveCampaign), set up tracking, connect your store or CRM and import your list — properly cleaned and segmented.
Week 1–2
03
Design & Automation Build
We design your email templates and build all automation flows — welcome series, abandoned cart, post-purchase and any other sequences identified in strategy.
Week 2–3
04
Campaign Management
Ongoing campaign creation, scheduling and sending — following your content calendar, with A/B testing and performance optimisation on every send.
Ongoing
05
Monthly Review & Growth
Monthly performance review, list health check, strategy refinement and a plan for the next month — continuously improving open rates, conversions and list growth.
Monthly
Why Email Marketing

The numbers don't lie. lie.

$42 ROI
For Every $1 Spent
Email marketing delivers an average return of $42 for every $1 invested — making it the highest-ROI channel in digital marketing, consistently outperforming paid ads and social.
4B+
Email Users Worldwide
Over 4 billion people use email daily. Unlike social media algorithms, email lands directly in your subscriber's inbox — owned, controlled and unaffected by platform changes.
80%
Of Marketers Say Email Drives Retention
80% of business professionals say email marketing drives customer retention — more than any other channel. A nurtured email list is a business's most reliable long-term growth engine.

How we turned a neglected email list of 8,000 subscribers into $45,000 in revenue in the first 60 days.

Email Performance Dashboard
Email Marketing · eCommerce
A dormant list, a complete rebuild and $45K in 60 days

A fashion eCommerce brand had 8,000 subscribers on their Klaviyo list but hadn't sent an email in 6 months. They had no flows, no segments and no strategy. We rebuilt everything from scratch — re-engagement campaign, welcome series, abandoned cart flow, post-purchase sequence and a regular campaign cadence. In the first 60 days, email attributed revenue reached $45,000 — from a list that had been completely dormant.

$45K
Revenue in first 60 days
38%
Average open rate
6.2%
Click-through rate
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FAQ

Questions we always get asked.

Everything you need to know about our Email Marketing service.

We work primarily with Klaviyo, Mailchimp and ActiveCampaign — the three most powerful email platforms for eCommerce and service businesses. We'll recommend the right platform for your business during our consultation. If you're already on a different platform, we can work with that too.
Absolutely. A small, engaged list outperforms a large, disengaged one every time. We've seen businesses with 1,000 subscribers generate more revenue from email than brands with 50,000 — because of better segmentation, more relevant content and smarter automation. We also help you grow your list as part of our service.
It depends on your audience and business type. For most eCommerce brands, 2–4 campaigns per month is the sweet spot. For service businesses, 1–2 per month is often more appropriate. We'll define the right cadence in your strategy — based on your audience's preferences and what your content can realistically support.
Yes — low open rates are usually caused by poor deliverability, bad subject lines, wrong send times or a cold list. We start every engagement with a full audit and a re-engagement campaign to warm the list before regular sending begins. We've consistently taken open rates from sub-10% to 30%+ within 60 days.
We handle everything — strategy, design and copywriting. You approve each campaign before it goes out, but you don't need to write a single word. Our copywriters learn your brand voice and write emails that sound like you — just better.
Start Sending

Ready to make your email list work for you? work for you?

Tell us about your list and goals. We'll audit your current setup and show you the revenue you're leaving on the table — free, no obligation.